Introduction

The Event Posting and Management Platform is a startup project designed to provide a fully branded, user-friendly, and decentralized event management system. With tools for ticket sales, customer management, and targeted marketing, the platform offers a seamless experience for event organizers to run their operations independently, without third-party branding interference.

Website: https://dev-client.evtgo.com/

(Prototype designed by me)

(UI Design by third-party contractors)

Features

Core Functionalities

• Ticket Sales: Supports multiple ticket types, multi-currency options, and a smooth payment experience using Stripe.
• Branded Events: Allows event organizers to maintain their brand without interference from third-party platforms.
• User Management: Complete ownership of user data, enabling long-term marketing and direct sales efforts.
• Seamless Experience: No mandatory registration for attendees; organizers gather attendee information through ticket sales.
• Marketing Tools: Multi-channel, low-cost marketing integrated with on-site and off-site campaigns.
• Targeted Promotions: Issue and manage discount coupons, track coupon usage, and analyze campaign effectiveness.
• Analytics: Clear, intuitive charts to monitor event performance and promotion reach without complex setup.
• Community Engagement: In-platform private messaging and group chat for communication before, during, and after events.

Design Architecture

Concept Design

• Ticketing & Payment: Multi-ticket, multi-currency support, painless transactions, and management.
• Branding: Event organizers can manage events without third-party branding.
• User Management: Direct access to user data for targeted marketing and event personalization.
• Marketing Efficiency: Multi-platform marketing with easy-to-manage coupon systems and flow analysis.
• Community Interaction: Messaging and chat systems for event-related communication.

Development Plan

Phase 1: Landing Page

ETA: 1.5 - 2 months
Backend API (Week 1 - Week 6), Frontend (Week 3 - Week 10)
Features: Event organizer self-registration, first template (landing page), ticket sales, coupons, passwordless login, data analytics.
Development Cost: $0
Running Cost: ~$200 CAD/month (including capacity and peak testing).

• Server Cost: $100-300 CAD/month
• Zoho Email: $5 CAD/month
• MongoDB: Free (starter level)
• AWS SNS: $0.03 CAD per message
• Stripe Fees: 3% + $0.30 per transaction
• Minio (Image Storage): Free, included with server costs
• Redis (Caching): Free, included with server costs
• AWS Route53: Negligible

Phase 2: Hosted Site

ETA: 3 - 5 months
Additional templates: +2 Landing Page templates, 2 event site templates (single and multi-event).
Development Cost: $2000 - 5000 CAD (for page and template designs).
Running Cost: ~$300-800 CAD/month (for ~100-200 daily active users, API call peaks of 20,000+/hour).

• Server Cost: $300-600 CAD/month
• Zoho Email: $5 CAD/month
• MongoDB: <$20 CAD/month
• AWS SNS: $0.03 CAD per message
• Stripe Fees: 3% + $0.30 per transaction
• AWS S3: $10-20 CAD (image storage and read traffic)
• AWS Lambda: TBD (image processing in the cloud)
• Redis (Caching): Free, included with server costs
• AWS Route53: <$10 CAD
• Google Maps API (Location display): Free tier

Phase 3: Advanced Features

ETA: 6-12 months
New features: Interactive functionalities (lotteries, polls), GPT-API (auto-replies, event descriptions), Image generation API, SEO optimization, Google Ads API, membership systems, additional API integrations.
Development Cost: Possible employee salaries.
Running Cost: ~$1500+ CAD/month (for ~5000 daily active users, API call peaks of 100,000+/hour).

• Server Cost: $1000+ CAD/month
• Zoho Email: $50 CAD/month
• MongoDB: $50-150 CAD/month
• AWS SNS: $0.03 CAD per message
• Stripe Fees: 3% + $0.30 per transaction
• AWS S3: $100-200 CAD (image storage and traffic)
• AWS Lambda: TBD (image processing)
• Redis (Caching): Free, included with server costs
• AWS Route53: <$100 CAD
• Google Maps API (Location display): TBD

Conclusion

The Event Posting and Management Platform is designed to be a scalable and efficient solution that empowers event organizers to independently manage, market, and analyze their events. With phases focusing on user growth, advanced functionality, and integration with AI-based tools, this platform aims to streamline the event planning and management process, offering a unique value proposition in a highly competitive market.

Introduction

The Event Posting and Management Platform is an innovative startup project designed to revolutionize the way individuals and organizations plan and manage events. From selecting venues to hiring temporary staff, selling tickets, and coordinating with suppliers, this platform offers a comprehensive solution for all event-related needs.

Website: https://old.evtgo.com/

Note: UI/UX is done by contractors, but prototyping and coding are done by me.

(Above Prototype is designed by me)

(Detailed design by third party)

Features

Event Planning Tools

• Venue Selection: Browse and rent the perfect place for your event.
• Supplier Coordination: Find and collaborate with suppliers for catering, decorations, and more.
• Equipment Rental: Rent necessary equipment such as sound systems, lighting, and furniture.
• Staffing Solutions: Hire temporary staff for event support.
• Ticketing System: Manage ticket sales and distribution seamlessly.
• Collaborative Planning: Share and coordinate plans with team members or clients.

Technology Stack

Backend

• ExpressJS and REST API: Powering the server-side logic and providing a robust API for client interaction.
• Mongoose and MongoDB: Serving as the primary database for storing event details, user information, and more.
• Redis: Utilized as a caching solution for frequently requested content, enhancing performance.
• InfluxDB: Used as data logging micro service, trade off little accuracy to eliminate blocking and complex batching

User Management

• Cognito: Managing user authentication, authorization, and profile handling. (Removed in later version)
• Decoupled DB: For User Store and other regional data for best performance while maintain user data consistency

Hosting and Deployment

• EC2: Hosting the application on Amazon’s Elastic Compute Cloud (EC2) for scalable and reliable performance.
• S3: Leveraging Amazon S3 as an economical Content Delivery Network (CDN) solution.
• Docker: Implementing containerization for consistent development, testing, and deployment through CI/CD pipelines.
• Lambda: Utilizing AWS Lambda for serverless computing, enabling efficient scaling and cost optimization.

Future Expectation

The app is expected to use the user generated data to train AI and perform Interest based recommendation on events and ads, and provide events planning AI for faster planning and suitable options and solutions.

Conclusion

The Event Posting and Management Platform is a comprehensive solution that simplifies the complex process of event planning. By integrating cutting-edge technologies and providing user-friendly tools, it offers a one-stop solution for event organizers, suppliers, and attendees. Explore the platform and transform the way you plan and execute events.